Redesign

PROJECT TO REDESIGN:
TERENGGANU TRAVELING BROCHURE

Problems for the original brochure design:
1. Overall is not interesting
2. Cannot attract people to read it
3. Typeface too boring
4. Layout not nice
5. Maps too complicated
6. Information and content too messy

Redesign solution:
1. Simplify the maps
2. Rearrange all the contents
3. Information should be clean and clearer
4. Consistency on color
5. Art style

Concept:
I design a light batik pattern as main art style is because Terengganu is one of a batik produce states in Malaysia, so i decided to use red color as background to represent Malaysia and it’s also suitable for batik style. Contents solution i did it like each featured place got one picture beside the description of the place, to give peoples a clearer information. I also design a guide line and guide it to the map for each featured place to give audience a easy way to find out the actual location.

ORIGINAL DESIGN

AFTER REDESIGN

FINAL OUTCOME (MOCK-UP)

Influence

Message to deliver:
PHOTOGRAPHY CHANGE MY LIFE

Final Outcome:

Description:

This “Influence” exercise is to learn how to use artwork to communicate with audience. At the first we choose our own title with a short story, then develop keywords from the idea. After that, we think of the media to use for final outcome, then just do the further design job.